Comments

1. Myron Radio says

   August 1, 2013 at 7:26 am

   Something special is in the air today Steve. I read your post right after I finished “liking” a post by Jack Gates on LinkedIn Leadership Breakfast about the same topic! I guess this is a nice way of saying, that even though you’re not my customer, I appreciate you!
2. Becky Briggs says

   August 1, 2013 at 8:18 am

   Steve is so right on this point. “Remember to do what’s necessary to let your customer know — beyond any doubt or question — that they are appreciated. This is impeccable thoughtfulness!” Yet so many of us take this for granted. We assume our clients know how we feel.
   Client retention doesn’t just happen magically. Most sales skills training suggest we carve out time at least weekly for client touches. We get busy and we don’t do this. We don’t make it a habit!
   It is never too late to fix this. We advise our clients to create a plan, make a list of those who matter most and let them know how you feel. Make your process easy, meaningful and memorable! This doesn’t need to be difficult to manage, it just needs to be consistent.
3. Steve Dorfman says

   August 1, 2013 at 3:30 pm

   @Myron: the feeling is mutual

   @Becky: I couldn’t have elaborated any better myself