Customer Experience Tip #1362
Customer experience and customer satisfaction are not the same thing. The “experience” is a holistic view of the entire customer journey. “Satisfaction” is a bare-minimum requirement within the experience.
Engineering the Customer Experience
Customer Experience Tip #1362
Customer experience and customer satisfaction are not the same thing. The “experience” is a holistic view of the entire customer journey. “Satisfaction” is a bare-minimum requirement within the experience.
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