Customer Experience Tip #1374
Check that industry lingo at the door. Using it with customers only alienates them. You also risk the chance of sounding condescending.
Engineering the Customer Experience
Customer Experience Tip #1374
Check that industry lingo at the door. Using it with customers only alienates them. You also risk the chance of sounding condescending.
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Agreed. Listen first to find relevance and speak their language. Be concise and compelling!