![]()
Impeccable Customer Service Tip #294
YouTube is currently the 2nd largest search engine on the web. How are you using video to engage with clients and prospects?
![]()
Engineering the Customer Experience
![]()
YouTube is currently the 2nd largest search engine on the web. How are you using video to engage with clients and prospects?
![]()
![]()
Before a client comes to visit your firm, send them a quick e-mail letting them know what to expect in the way of logistics (i.e., parking advice, best entrance to use, restroom code, important security info, left/right out of the elevator, etc.).
![]()
![]()
“Service is a monologue. Hospitality, on the other hand, is a dialogue.”
-Danny Meyer, Setting the Table
![]()
![]()
Most clients want to know they’re working with a busy/successful firm … while being made to feel *as if* they’re your only client.
![]()
![]()
I used a professional dry cleaner for 10 years that never returned a shirt to me with broken/cracked shirt buttons (In case you didn’t know, their cleaning/pressing/starching process inherently causes buttons to break, but this provider simply replaced those buttons before my order was “ready.”)
The lesson: Proactive customer care — have a system for finding and fixing potential customer problems … before they ever even notice.
![]()
![]()
The responsibility for achieving a positive customer experience can’t fall on just one department. If you truly want to delight your customers, then every part of your organization — from the receptionist to the CEO — must focus on serving the client.
![]()
![]()
“Research has proven, that organizations with a well-understood definition of customer experience are twice as likely to beat their profit targets than those who do not.”
-CustomerThink Corp.
![]()
![]()
Your clients and prospects should never have to settle for poor or indifferent service … or even the status quo. Providing WOW experiences is something an empowered staff will naturally tend to create, inside a culture of impeccability.
![]()

Click Image to Discover More
![]()
When proofreading e-mails and materials to be viewed by customers and clients, be sure to know and look for the proper use of: to/too, there/they’re/their, your/you’re, etc. It’s a small thing that — when used improperly — might make an unfavorable impression.
![]()









.
.
.