Customer Experience Tip #1543

Warm referrals are the strongest (and easiest) way to gain new customers and clients. What are you doing to build and maintain your referral partnerships?

Customer Experience Tip #1542

If you want to deliver great customer experiences with consistency, then you must hire only those team members who have this ability and commitment “in their DNA.” Otherwise — as a company — you’ll be inconsistent at best.

Customer Experience Tip #1541

When a customer has “pushed your buttons,” it’s an especially important time (not easy, but important) to examine the situation and look for the opportunity to take responsibility. … or at least rise above it; take the high road. Remember that it’s better to be kind than to be right.

Customer Experience Tip #1540

You are (hopefully) smiling as you greet customers. Are you smiling as you say farewell, too? #LastImpression

Customer Experience Tip #1539

“I’m not saying functionality and value aren’t important, but you should aim for the hearts of your customers, not just their heads. You do that through empathy, by putting yourself in the customer’s shoes. You take over. You say, ‘Let me take care of everything.’”

–Stefan Thomke, Harvard Business School Professor

Customer Experience Tip #1538

Give your customers options, yes, but not so many that it confuses them or stifles a decision.

Customer Experience Tip #1537

Customers and prospects value advice and learning above all else. How will you use advice/learning to guide someone today?

Customer Experience Tip #1536

Your team dropped the ball and it’s too late to fix it. There’s no making up for it in that client’s experience … at least not with you … at least not until next time … assuming there is a next time. So why not send them somewhere they can have a great experience?! Listen, apologize, solve, thank … then maybe gift them with a nice meal, spa treatment, etc. They’ll remember you and appreciate you for doing this. They might even return one day and give you that second chance you’re hoping for.

Customer Experience Tip #1535

Are you telling prospective customers and clients that you provide great service? So are your competitors. Can you prove your claims with a robust online reputation of positive ratings and reviews? Your online reputation: It has become more important than ever.

Customer Experience Tip #1534

When a customer’s experience goes sideways, it’s not enough to make things right … things should have been right in the first place. They weren’t. And now that customer has invested additional time and emotional energy and they are likely feeling soured by the situation. Do something extra for them. WOW them.