Impeccable Customer Service Tip #592
“Everyone in an organisation should be involved with customer service, not only are they feeling the customer but they are getting a feeling for what’s not working.”
-Penny Handscomb
Engineering the Customer Experience
“Everyone in an organisation should be involved with customer service, not only are they feeling the customer but they are getting a feeling for what’s not working.”
-Penny Handscomb
You could hope that “A Players” (those with customer service their DNA) respond to your job postings … or you might consider going out and finding them.
If you have employees working behind the scenes, place them in situations where they can occasionally meet your customers. It’s important that they‘re reminded of (and engaged with) the very people responsible for their continued employment. It’s equally beneficial that your customers get to meet the people who are supporting their needs.
Just know that your customers and clients may be judging you by the appearance of your restrooms. Keep them stocked, organized, and CLEAN.
Let your repeat (loyal) customers and clients know that you appreciate them. Just tell them so.
“The purpose of a business is to create a customer who creates customers.”
-Shiv Singh
You may feel compelled or be advised to import all of your LinkedIn contacts to your listserv (e-mail distribution list) and begin sending e-mails to those contacts. This is called Spamming your customers and contacts. Instead, your e-mail marketing should be permission-based.
Focus on what your customers love about your company, continue to do those things that are making that kind of impact, and then develop more stuff like that!
Here’s a great conversation starter designed to: 1) get your team’s “customer experience wheels” turning, and; 2) begin to gauge the customer service aptitude of your staff. Ask, “In your own experience(s) as a customer, what company delivers consistently remarkable service, and why?”
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