What are the Details Saying About You? (Part 2 of 2)

4 ways to make details work for you — not against you.

In part one, we talked about taking notice of the details (large and small) that are ‘saying something‘ to people about you and your business. Some of these details are already working against you and you may not even be aware of what they are – I see it all the time. So, as promised, here are four ways to begin having the details work for you:

1. Walk Through Your Own Process as Your Client

Are you seeing what your clients see? Routinely, I’ll sit for several minutes in the “client” chair to see what I see. We spend so much time in our own chairs that we forget (or neglect) to take a look at our environment through the eyes of our clients, customers and guests. Can they see dust on your computer monitor? Will they touch gum, or get poked by [Read more…]