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Impeccable Customer Service Tip #233
“71% of business leaders believe that customer experience is the next corporate battleground.”
-C. Shaw and J. Ivens
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Engineering the Customer Experience
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“71% of business leaders believe that customer experience is the next corporate battleground.”
-C. Shaw and J. Ivens
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Remove the phrase, “To be honest with you…” from your vernacular. This phrase often has customers thinking one of two things: Either: 1) Was everything else up until now a lie? or: 2) Hasn’t s/he ever heard that you’re not supposed to use this phrase because it will have people asking themselves the question, “Was everything else up until now a lie?”
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Ask yourself and your team, “As our world becomes more complex, how can we make it easier for our customers to do business with us?”
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How to create advocates (a.k.a. “Raving Fans”):
According to Gallup, when it comes to customer expectations, demonstrating accuracy and availability are important, but fostering partnership and offering advice/learning happen at an even higher level (with less automation; more human touch) and generate a higher return on investment.
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When it comes to posting business content on social media platforms, remember to share industry-related content of others *5x-10x more than you do your own. Nobody likes a “Me Monster.”
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“If you work just for money, you’ll never make it, but if you love what you’re doing and you always put the customer first, success will be yours.”
-Ray Kroc, McDonald’s
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Are your customer service meetings/trainings/workshops/seminars *interactive*? Your people will support what they help to create.
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Ask your customers and clients, “Was there some small-but-important detail of your experience that cast our company in a positive or negative light?”
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An impeccable customer experience combines down-to-earth friendliness and approachability with customer-centered professionalism.
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“We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.”
–Jeff Bezos, CEO of Amazon.com
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